One LifeOne LifeCompanies bring in a fractional CFO when the numbers need an owner. I do that job for the body running the company: your energy, sleep, strength and stress, fitted to the calendar you already have.
"I'm just not the same."
It is the sentence I hear most, the week someone realises they need help. Some are already performing and want more. Some look good and want more energy and a plan. Some are twenty kilos over and feel they are down the hole. Underneath, the same two things: they want more, and they are confused by too much information.
The 3pm crash you did not have at 35.
A hard week that used to cost you a day of recovery, and now costs you most of the next one.
You are still winning. You are winning slower.
People make health very complex now. It became a competition to do more, track this, track that. I go the other way. It is simpler than it looks: Movement, Real Food, Sleep and Stress, always in that order, done properly.
Be functional through the whole patterns of movement: squat, hinge, push and pull. If you are missing one, we fix that first. Then three strength sessions and one Zone 2 session a week, plus walking.
Real food, 80% of the time. Food that can actually go off. If it can sit in your house for a year without going off, there is something wrong with it. Protein at every meal.
Enough of it, in the dark, to bed and up at roughly the same time. You do not need to go crazy. You need a pattern your body can rely on, with light and temperature doing their job.
Stress was meant to save your life. A lion wants to eat you, you spike, you run, you climb the tree, and then it calms down. Now the feed and the inbox never let it calm down. The work is teaching your body to come back down.
Eighty percent of the time I do the things that move the needle. The other twenty, I play. Ice cream with my son lives in the twenty, and nobody is keeping score. Some weeks it runs closer to 90/10, because the more you feel good, the more you want to feel good.
Fifteen minutes to find where it is actually broken. Starting where you are already strong feels like progress and produces none.
Built within seven days around the travel, the dinners and the board weeks you already have. It starts with the pillar you have been avoiding.
Most plans die in the three days after a missed session. When your week falls apart, the plan gets smaller and sleep and food get tighter. On the worst weeks it might only be a walk after each meal, and that still counts. Between check-ins, someone notices on a Tuesday.
Pick up one kettlebell in one hand and stand completely still. No swing, no reps. Then switch hands. Three minutes a day, weak side first. It looks too simple to matter.
My own dose: about a third of my bodyweight, three minutes each side. That is where it ends up, not where it starts. The free guide gives you a starting bell for your bodyweight and a four-minute test that shows whether your left side keeps up with your right.
"On the busiest weeks I might only manage a walk after meals. But I always find three minutes per side for the Hold. That's my backup plan, and it saves me."
In a Lancet study of almost 140,000 adults across 17 countries, grip strength predicted death from any cause better than blood pressure did. It is an association, not proof that training grip changes the outcome. Peter Attia treats grip strength as a longevity marker in his book Outlive.
Stuart McGill, the spine researcher, showed that one-sided loading works the QL and the side wall of the abdomen, and that the spine is protected by a stiff, braced trunk passing force from the hips. The research is theirs. The Hold is mine.
Get the Hold, free →The point is more energy and a body that holds for the next twenty years. I will not promise it, because nobody can promise what a body will do. You get evidence instead.
Squat, hinge, push and pull, at a ten-rep max, never a one-rep max. Left against right, so an imbalance shows up before it turns into an injury.
Energy, sleep and training, logged. Ten hours in bed and waking up wrecked is not a mood. It is data, and usually the most useful data in the room.
If a number has not moved in a block, the plan was wrong. I change the plan. I do not blame the person.
The strength, recovery and energy to do the job properly for the next twenty years, and to enjoy what it pays for.
The other three you can start tonight, on your own, without a calendar invite.
I ask three questions and give you a straight read on what is leaking the most. If I am the wrong person for it, I say so and point you to someone better.
Eleven questions you answer alone. You get a written read on which of the four pillars is costing you the most right now.
Fourteen days across the four pillars, with the field manual inside it. If you want to talk halfway through, you can message me or book from inside it.
The full 90-day protocol I build for private clients, written down and handed over. You run it yourself, and there is nothing to book.
Named people with real jobs, writing in their own words.
I live in Nouméa, New Caledonia, and I run three businesses: this practice, BACI Pasta & Pizza, and a small hospitality portfolio between New Caledonia and Brazil. In May 2024, during the unrest, the restaurant burned. We rebuilt it, and the insurance claim took longer than the construction did. I know what a founder's week does to the body because I am paying for mine, with a son at home who notices when I am not there.
There is no neutral year. Fifteen minutes and you will know where you stand, and what staying there is costing you.