For Those Who've Sacrificed Health for Success
Your Personal CHO
Chief Health Officer
Your Personal CHO
Chief Health Officer
You’re the CEO of your own life and you're already wearing enough hats. As your fractional Chief Health Officer, I’m brought in to do one thing: overhaul your body's underperforming systems so you have the relentless energy and focus to stay two steps ahead of the competition and ten steps ahead of burnout.



The True Cost
It’s the brilliant idea you miss in the 3 PM brain fog. It's the high-stakes negotiation where you lack the stamina to push for that final, crucial concession. It’s the patience you lose with your team, and the weekend you spend recovering on the couch instead of connecting with your family. These aren't just 'off-days.' They are compound losses on your personal balance sheet, quietly eroding your success and the quality of your life.
The True Cost
It’s the brilliant idea you miss in the 3 PM brain fog. It's the high-stakes negotiation where you lack the stamina to push for that final, crucial concession. It’s the patience you lose with your team, and the weekend you spend recovering on the couch instead of connecting with your family. These aren't just 'off-days.' They are compound losses on your personal balance sheet, quietly eroding your success and the quality of your life.
The True Cost
It’s the brilliant idea you miss in the 3 PM brain fog. It's the high-stakes negotiation where you lack the stamina to push for that final, crucial concession. It’s the patience you lose with your team, and the weekend you spend recovering on the couch instead of connecting with your family. These aren't just 'off-days.' They are compound losses on your personal balance sheet, quietly eroding your success and the quality of your life.
Our Mandate
We operate as your fractional Chief Health Officer.
Our mandate is simple: to treat your health with the same strategic importance as your business.
Our job is to manage your personal balance sheet for maximum performance. We don't just give you workouts and meal plans; we analyze and overhaul the three core divisions of "You, Inc.": your Infrastructure, your Capital, and your Debt.
Our Mandate
We operate as your fractional Chief Health Officer.
Our mandate is simple: to treat your health with the same strategic importance as your business.
Our job is to manage your personal balance sheet for maximum performance. We don't just give you workouts and meal plans; we analyze and overhaul the three core divisions of "You, Inc.": your Infrastructure, your Capital, and your Debt.
Our Mandate
We operate as your fractional Chief Health Officer.
Our mandate is simple: to treat your health with the same strategic importance as your business.
Our job is to manage your personal balance sheet for maximum performance. We don't just give you workouts and meal plans; we analyze and overhaul the three core divisions of "You, Inc.": your Infrastructure, your Capital, and your Debt.
Benefits
Your Return on Investment.
Losing weight and boosting energy are just the beginning. The real payoff is how that renewed vitality translates into a measurable upgrade across every critical area of your life.
Regain Your Competitive Edge
Swap brain fog for crystal clarity. When you’re not fighting fatigue, your strategic thinking sharpens, allowing you to make better decisions, see opportunities faster, and out-maneuver the competition.
Executive Presence That Drives Results
When you're operating at peak cognitive performance, your decision-making sharpens, your communication becomes more persuasive, and your team responds with greater confidence.
Sleep Deeper, With Ease
Go to sleep as soon as your head hits the pillow so you can wake
up clear-headed and decisive
Go to sleep as soon as your head hits the pillow so you can wake up clear-headed and decisive
Maximize Your Competitive Edge
Eliminate the 2-3 PM energy crashes that cost you decisive moments.
Go to sleep as soon as your head hits the pillow so you can wake up clear-headed and decisive
Award Winning


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Happy clients
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Happy clients
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Happy clients
Testimonials
What our clients say
Over 15 years transforming busy professionals—including CEOs and royalty.
"Cassio is a knowledgeable, patient, empathetic and motivational coach. Whether your focus is focus on strength, conditioning and hypertrophy- or a mix of all three - he can offer expert guidance.
Jamie L.
Clarity Point
Working with Cassio was life-changing, he was my fountain of youth, and there is no one else I would trust."
Priya K
Harkwell
"The knowledge Cassio has on health and training is simply amazing. Cassio is a such a passionate coach that really cares about his students.
Mark D.
Avora Foods
“I trained with as a 50-something athlete and he took on my father who had just turned 90! Cassio listens, diagnoses, prescribes, and motivates like a ninja!”
Ben F.
Crafter & Co.
"I loved my results in terms of having energy and looking strong. Cassio has been brilliant in working with my specific needs and truly understands what is necessary to help me meet my goals."
Rachal E.
NineTwenty
"Cassio is a knowledgeable, patient, empathetic and motivational coach. Whether your focus is focus on strength, conditioning and hypertrophy- or a mix of all three - he can offer expert guidance.
Jamie L.
Clarity Point
Working with Cassio was life-changing, he was my fountain of youth, and there is no one else I would trust."
Priya K
Harkwell
"The knowledge Cassio has on health and training is simply amazing. Cassio is a such a passionate coach that really cares about his students.
Mark D.
Avora Foods
“I trained with as a 50-something athlete and he took on my father who had just turned 90! Cassio listens, diagnoses, prescribes, and motivates like a ninja!”
Ben F.
Crafter & Co.
"I loved my results in terms of having energy and looking strong. Cassio has been brilliant in working with my specific needs and truly understands what is necessary to help me meet my goals."
Rachal E.
NineTwenty
"Cassio is a knowledgeable, patient, empathetic and motivational coach. Whether your focus is focus on strength, conditioning and hypertrophy- or a mix of all three - he can offer expert guidance.
Jamie L.
Clarity Point
Working with Cassio was life-changing, he was my fountain of youth, and there is no one else I would trust."
Priya K
Harkwell
"The knowledge Cassio has on health and training is simply amazing. Cassio is a such a passionate coach that really cares about his students.
Mark D.
Avora Foods
“I trained with as a 50-something athlete and he took on my father who had just turned 90! Cassio listens, diagnoses, prescribes, and motivates like a ninja!”
Ben F.
Crafter & Co.
"I loved my results in terms of having energy and looking strong. Cassio has been brilliant in working with my specific needs and truly understands what is necessary to help me meet my goals."
Rachal E.
NineTwenty
"Cassio is a knowledgeable, patient, empathetic and motivational coach. Whether your focus is focus on strength, conditioning and hypertrophy- or a mix of all three - he can offer expert guidance.
Jamie L.
Clarity Point
Working with Cassio was life-changing, he was my fountain of youth, and there is no one else I would trust."
Priya K
Harkwell
"The knowledge Cassio has on health and training is simply amazing. Cassio is a such a passionate coach that really cares about his students.
Mark D.
Avora Foods
“I trained with as a 50-something athlete and he took on my father who had just turned 90! Cassio listens, diagnoses, prescribes, and motivates like a ninja!”
Ben F.
Crafter & Co.
"I loved my results in terms of having energy and looking strong. Cassio has been brilliant in working with my specific needs and truly understands what is necessary to help me meet my goals."
Rachal E.
NineTwenty
Testimonials
What our clients say
Over 15 years transforming busy professionals—including CEOs and royalty.
"Cassio is a knowledgeable, patient, empathetic and motivational coach. Whether your focus is focus on strength, conditioning and hypertrophy- or a mix of all three - he can offer expert guidance.
Jamie L.
Clarity Point
Working with Cassio was life-changing, he was my fountain of youth, and there is no one else I would trust."
Priya K
Harkwell
"The knowledge Cassio has on health and training is simply amazing. Cassio is a such a passionate coach that really cares about his students.
Mark D.
Avora Foods
“I trained with as a 50-something athlete and he took on my father who had just turned 90! Cassio listens, diagnoses, prescribes, and motivates like a ninja!”
Ben F.
Crafter & Co.
"I loved my results in terms of having energy and looking strong. Cassio has been brilliant in working with my specific needs and truly understands what is necessary to help me meet my goals."
Rachal E.
NineTwenty
"Cassio is a knowledgeable, patient, empathetic and motivational coach. Whether your focus is focus on strength, conditioning and hypertrophy- or a mix of all three - he can offer expert guidance.
Jamie L.
Clarity Point
Working with Cassio was life-changing, he was my fountain of youth, and there is no one else I would trust."
Priya K
Harkwell
"The knowledge Cassio has on health and training is simply amazing. Cassio is a such a passionate coach that really cares about his students.
Mark D.
Avora Foods
“I trained with as a 50-something athlete and he took on my father who had just turned 90! Cassio listens, diagnoses, prescribes, and motivates like a ninja!”
Ben F.
Crafter & Co.
"I loved my results in terms of having energy and looking strong. Cassio has been brilliant in working with my specific needs and truly understands what is necessary to help me meet my goals."
Rachal E.
NineTwenty
"Cassio is a knowledgeable, patient, empathetic and motivational coach. Whether your focus is focus on strength, conditioning and hypertrophy- or a mix of all three - he can offer expert guidance.
Jamie L.
Clarity Point
Working with Cassio was life-changing, he was my fountain of youth, and there is no one else I would trust."
Priya K
Harkwell
"The knowledge Cassio has on health and training is simply amazing. Cassio is a such a passionate coach that really cares about his students.
Mark D.
Avora Foods
“I trained with as a 50-something athlete and he took on my father who had just turned 90! Cassio listens, diagnoses, prescribes, and motivates like a ninja!”
Ben F.
Crafter & Co.
"I loved my results in terms of having energy and looking strong. Cassio has been brilliant in working with my specific needs and truly understands what is necessary to help me meet my goals."
Rachal E.
NineTwenty
"Cassio is a knowledgeable, patient, empathetic and motivational coach. Whether your focus is focus on strength, conditioning and hypertrophy- or a mix of all three - he can offer expert guidance.
Jamie L.
Clarity Point
Working with Cassio was life-changing, he was my fountain of youth, and there is no one else I would trust."
Priya K
Harkwell
"The knowledge Cassio has on health and training is simply amazing. Cassio is a such a passionate coach that really cares about his students.
Mark D.
Avora Foods
“I trained with as a 50-something athlete and he took on my father who had just turned 90! Cassio listens, diagnoses, prescribes, and motivates like a ninja!”
Ben F.
Crafter & Co.
"I loved my results in terms of having energy and looking strong. Cassio has been brilliant in working with my specific needs and truly understands what is necessary to help me meet my goals."
Rachal E.
NineTwenty
Testimonials
What our clients say
Over 15 years transforming busy professionals—including CEOs and royalty.
"Cassio is a knowledgeable, patient, empathetic and motivational coach. Whether your focus is focus on strength, conditioning and hypertrophy- or a mix of all three - he can offer expert guidance.
Jamie L.
Clarity Point
Working with Cassio was life-changing, he was my fountain of youth, and there is no one else I would trust."
Priya K
Harkwell
"The knowledge Cassio has on health and training is simply amazing. Cassio is a such a passionate coach that really cares about his students.
Mark D.
Avora Foods
“I trained with as a 50-something athlete and he took on my father who had just turned 90! Cassio listens, diagnoses, prescribes, and motivates like a ninja!”
Ben F.
Crafter & Co.
"I loved my results in terms of having energy and looking strong. Cassio has been brilliant in working with my specific needs and truly understands what is necessary to help me meet my goals."
Rachal E.
NineTwenty
"Cassio is a knowledgeable, patient, empathetic and motivational coach. Whether your focus is focus on strength, conditioning and hypertrophy- or a mix of all three - he can offer expert guidance.
Jamie L.
Clarity Point
Working with Cassio was life-changing, he was my fountain of youth, and there is no one else I would trust."
Priya K
Harkwell
"The knowledge Cassio has on health and training is simply amazing. Cassio is a such a passionate coach that really cares about his students.
Mark D.
Avora Foods
“I trained with as a 50-something athlete and he took on my father who had just turned 90! Cassio listens, diagnoses, prescribes, and motivates like a ninja!”
Ben F.
Crafter & Co.
"I loved my results in terms of having energy and looking strong. Cassio has been brilliant in working with my specific needs and truly understands what is necessary to help me meet my goals."
Rachal E.
NineTwenty
"Cassio is a knowledgeable, patient, empathetic and motivational coach. Whether your focus is focus on strength, conditioning and hypertrophy- or a mix of all three - he can offer expert guidance.
Jamie L.
Clarity Point
Working with Cassio was life-changing, he was my fountain of youth, and there is no one else I would trust."
Priya K
Harkwell
"The knowledge Cassio has on health and training is simply amazing. Cassio is a such a passionate coach that really cares about his students.
Mark D.
Avora Foods
“I trained with as a 50-something athlete and he took on my father who had just turned 90! Cassio listens, diagnoses, prescribes, and motivates like a ninja!”
Ben F.
Crafter & Co.
"I loved my results in terms of having energy and looking strong. Cassio has been brilliant in working with my specific needs and truly understands what is necessary to help me meet my goals."
Rachal E.
NineTwenty
"Cassio is a knowledgeable, patient, empathetic and motivational coach. Whether your focus is focus on strength, conditioning and hypertrophy- or a mix of all three - he can offer expert guidance.
Jamie L.
Clarity Point
Working with Cassio was life-changing, he was my fountain of youth, and there is no one else I would trust."
Priya K
Harkwell
"The knowledge Cassio has on health and training is simply amazing. Cassio is a such a passionate coach that really cares about his students.
Mark D.
Avora Foods
“I trained with as a 50-something athlete and he took on my father who had just turned 90! Cassio listens, diagnoses, prescribes, and motivates like a ninja!”
Ben F.
Crafter & Co.
"I loved my results in terms of having energy and looking strong. Cassio has been brilliant in working with my specific needs and truly understands what is necessary to help me meet my goals."
Rachal E.
NineTwenty
Resources & insights
Your Strategic Health Playbook.
Resources & insights
Your Strategic Health Playbook.
Resources & insights
Your Strategic Health Playbook.
FAQ
Frequently asked questions
Here are the top questions our clients ask before getting started.
I'm already working 50+ hours a week. How much time does this actually take?
This program is designed for your schedule, not to compete with it. We focus on maximum leverage—the 20% of actions that drive 80% of the results. Think minutes, not hours, of focused effort each day, seamlessly integrated into your existing routine.
I travel for work constantly. How can a program like this possibly work?
It's designed for it. Many of my clients live out of a suitcase. We'll build you a 'road warrior' protocol with strategies for hotel gyms, airport nutrition, and managing jet lag, so you stay sharp and on-track in any city in the world.
This is a significant investment. What's the tangible ROI?
The ROI shows up in two places. First, on your body: more energy, less weight. Second, on your company's P&L: sharper decision-making, higher productivity, and the stamina to close big deals. We're not just improving your health; we're upgrading your professional output.
I've tried personal trainers and diets before. What makes this any different?
Trainers give you workouts. Nutritionists give you meal plans. They are tactics without a strategy. I act as your fractional Chief Health Officer—we overhaul the entire system of your health, from your habits to your mindset, ensuring a permanent upgrade, not a temporary fix.
Do I have to give up business dinners and my social life?
Absolutely not. The goal is to build a life you enjoy, not one you need a vacation from. We'll give you the playbook to navigate any restaurant menu or social event with confidence, so you can enjoy your life without derailing your progress.
I'm already working 50+ hours a week. How much time does this actually take?
This program is designed for your schedule, not to compete with it. We focus on maximum leverage—the 20% of actions that drive 80% of the results. Think minutes, not hours, of focused effort each day, seamlessly integrated into your existing routine.
I travel for work constantly. How can a program like this possibly work?
It's designed for it. Many of my clients live out of a suitcase. We'll build you a 'road warrior' protocol with strategies for hotel gyms, airport nutrition, and managing jet lag, so you stay sharp and on-track in any city in the world.
This is a significant investment. What's the tangible ROI?
The ROI shows up in two places. First, on your body: more energy, less weight. Second, on your company's P&L: sharper decision-making, higher productivity, and the stamina to close big deals. We're not just improving your health; we're upgrading your professional output.
I've tried personal trainers and diets before. What makes this any different?
Trainers give you workouts. Nutritionists give you meal plans. They are tactics without a strategy. I act as your fractional Chief Health Officer—we overhaul the entire system of your health, from your habits to your mindset, ensuring a permanent upgrade, not a temporary fix.
Do I have to give up business dinners and my social life?
Absolutely not. The goal is to build a life you enjoy, not one you need a vacation from. We'll give you the playbook to navigate any restaurant menu or social event with confidence, so you can enjoy your life without derailing your progress.
I'm already working 50+ hours a week. How much time does this actually take?
This program is designed for your schedule, not to compete with it. We focus on maximum leverage—the 20% of actions that drive 80% of the results. Think minutes, not hours, of focused effort each day, seamlessly integrated into your existing routine.
I travel for work constantly. How can a program like this possibly work?
It's designed for it. Many of my clients live out of a suitcase. We'll build you a 'road warrior' protocol with strategies for hotel gyms, airport nutrition, and managing jet lag, so you stay sharp and on-track in any city in the world.
This is a significant investment. What's the tangible ROI?
The ROI shows up in two places. First, on your body: more energy, less weight. Second, on your company's P&L: sharper decision-making, higher productivity, and the stamina to close big deals. We're not just improving your health; we're upgrading your professional output.
I've tried personal trainers and diets before. What makes this any different?
Trainers give you workouts. Nutritionists give you meal plans. They are tactics without a strategy. I act as your fractional Chief Health Officer—we overhaul the entire system of your health, from your habits to your mindset, ensuring a permanent upgrade, not a temporary fix.
Do I have to give up business dinners and my social life?
Absolutely not. The goal is to build a life you enjoy, not one you need a vacation from. We'll give you the playbook to navigate any restaurant menu or social event with confidence, so you can enjoy your life without derailing your progress.
Ready to Execute the Turnaround?
The next step is a confidential, no-nonsense Scoping Session. We'll discuss your current situation, your objectives, and determine if I'm the right person to lead the overhaul. This isn't a sales pitch; it's the first step in your strategic upgrade.









Ready to Execute the Turnaround?
The next step is a confidential, no-nonsense Scoping Session. We'll discuss your current situation, your objectives, and determine if I'm the right person to lead the overhaul. This isn't a sales pitch; it's the first step in your strategic upgrade.









Ready to Execute the Turnaround?
The next step is a confidential, no-nonsense Scoping Session. We'll discuss your current situation, your objectives, and determine if I'm the right person to lead the overhaul. This isn't a sales pitch; it's the first step in your strategic upgrade.








